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Achieve a Dazzling Smile with Professional Teeth Whitening


A whitening guide in front of a patient's smileYellowed or darkened teeth can dampen your confidence in your smile. Whether you have concentrated stains or widespread discoloration, teeth whitening can help you achieve a brighter, more dazzling smile in a short amount of time. Professional teeth bleaching is simple, affordable, and extremely effective. Dr. Burton Gooch offers teeth whitening at our Birmingham practice. Whether you are interested in in-office treatment before a special event, or you prefer to whiten your teeth in the comfort of your own home, Dr. Gooch can help you achieve a bright, beautiful smile you will feel proud sharing with others. Book an appointment with us today to learn more about what teeth whitening can do for your smile. 

What is Teeth Whitening?

Teeth whitening is a cosmetic treatment that uses specialized bleaching gel. The gel reaches deep beneath a tooth’s surface to gently break up and remove darkly colored deposits within the tooth's enamel. The finished result is a whiter, brighter, more uniform smile.

At Family & Cosmetic Dentistry, we use the KöR® Whitening Deep Bleaching™ systems, which are safe even for individuals with very sensitive teeth. Our teeth whitening treatments can lift your teeth up to 16 shades. Whitening results depend on the severity of discoloration, and each patient’s individual response to bleaching, which can vary on a case-by-case basis. It is also important for our patients to understand that extrinsic staining, or discoloration that affects only the outermost layer of the teeth, responds the best to bleaching treatments. 

Deep Bleaching


Treatment Options

Dr. Gooch offers both in-office and take-home KöR® whitening systems. For both treatments, Dr. Gooch will begin your treatment by taking impressions of your top and bottom teeth. He will send the impressions to a lab, where technicians will create your custom-fitted trays.

When your trays arrive, you will come in for a second visit. Dr. Gooch will fit the trays to ensure they are comfortable. He will explain the products, and show you how to fill your trays with gel. You will be instructed to use the trays nightly, while you sleep, for a duration of approximately two weeks. For extremely discolored teeth, you may choose to return to our office for a final extended treatment that can help you achieve optimal whitening once you finish your at-home treatment course.

The systems we use are appropriate for patients over the age of 14. However, not everyone is a good candidate for teeth whitening. If your teeth are resistant to bleaching, or you desire several treatments to address multiple imperfections, Dr. Gooch may suggest alternative solutions. Porcelain veneers, for example, can address a number of concerns, including stubborn staining. In addition, whitening does not work on restorations, so if your anterior teeth have crowns or veneers, Dr. Gooch will discuss other treatment options with you.

Contact Us Today

We believe each of our patient's smiles should radiate warmth and confidence. If you are dissatisfied with the brightness of your smile, contact us today for a consultation to learn more about teeth whitening. 

Send Us a Message

"I have never received such individual attention and care, from the moment I walked in the door through the entire cleaning and exam. A completely comfortable and satisfying experience. I look forward to having Dr. Gooch's team take care of my dental health for years to come."

Amber L.

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Birmingham Office

120 Doug Baker Blvd
Ste 110
Birmingham, AL 35242

Open Today 7:00am - 6:00pm

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